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City & Guilds Commendations

We created a flexible Identity design and toolkit for the new City & Guilds Commendations platform.

The City & Guilds Commendations platform has been created to reward and recognise the hard work of Learners and Centres alike. Commendations is designed to bridge the gap between Medals of Excellence and The Lion Awards, both of which we have also worked on and developed identities for.

Our idea behind the look and feel is to show the concept of uncovering hidden talent, this is expressed through copy and the fold device that further emphasises this. We have created an identity that is bold and impactful, but also flexible and adaptable to allow colleges and centres to incorporate it into their own guidelines.

Commendations_toolkit

Posters:

commendations_posters

Toolkit examples showing how the identity can be used in print design:

Commendations_spreads

Web design look and feel:

Commendations_website

Cura tv brand identity
City & Guilds Lion Awards